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Background:
HELLO! magazine burst onto the scene in May
1988 and quickly became a publishing
phenomenon. No other publication in the UK
offered its unique mix of glamour,
picture-led news and in-depth insights into
celebrities’ lives. |
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Part of a company which
launched its first title, ˇHOLA! in Spain in
1944, HELLO! went from strength to strength,
racking up major publishing awards every
year and becoming a respected household name
with a loyal, upmarket readership.
Today, the magazine is
read by over 2.5 million readers a week in the
UK alone, and the HELLO! concept reaches more
than seven million adults every week in over 100
countries, in five languages. The hugely popular
brand is supported by new media initiatives
including a daily news website, mobile presence
and upcoming digital edition.
Philosophy:
What has made us so
successful?
Editorial excellence: our publishing philosophy
is based on reliability; positive, picture-led
reporting; exclusive photo shoots; colourful,
glamorous features; and, of course, in-depth
insights into the world’s most newsworthy
personalities.
Reader Relationship:
HELLO! is a trusted and
much-loved brand which readers rely on for
accurate, upbeat information and a swift,
personal response to their feedback. We
understand better than anyone who our readers
want to see, and we portray the world and
lifestyles of celebrities in a way unmatched by
other publications. |