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Find out about the new Rimmel ranges such as
the Lash Maxxx family and Metallic cream eye
shadow!
Work your
look to the Maxxx with Rimmel London
Lash Maxxx
Find out about the new Rimmel ranges such as
the Lash Maxxx family and Metallic cream eye
shadow!
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Lash Maxxx
Another fantastic first from the
mascara maestro. Rimmel London, the
inventor of the original mascara,
now presents a “breakthrough”
applicator with the power to create
the flirtiest lashes ever.
Introducing new Lash Maxxx 3x Lash
Multiplying Effect Mascara. For
lashes that blow you away!
The key to Lash Maxxx Mascara’s
breathtaking 3x lash multiplication,
is its cutting-edge ultra precision
wand. The secret is new
micro-injection technology which
makes it possible to produce a
plastic applicator with super fine
micro bristles that deliver
ultra-precise, ultra-clean
application with no clumps. |
Set your eyes on new Lash Maxxx
Mascara and its sleek and
sophisticated packaging. The rich
black pack is accented by
electrifying hot pink metallic
graphics, and opens up to reveal the
electric pink ultra precision wand.
It’s available in three shades –
Black, Brown – plus a Waterproof
Black version with electric blue
graphics.
Maxxx it up Eye Shadow
Bursting with vibrant colour and
dazzling sparkle, Maxxx it up
pressed powder eyeshadow contains
luminous light reflecting properties
of mica. The soft, silky,
lightweight formula blends
effortlessly onto the lids creating
a smooth, crease free and even
application that lasts for up to
eight hours.
The Colour Rush Eyeshadow collection
products are fragrance-free,
ophthalmologist and
dermatologist-tested, and suitable
for contact lens wearers.
Wear Maxxx Nail polish
Introducing Wear Maxx Nail Polish –
get colour that goes the distance!
Shock-absorbent Xtra LifeTM LYCRA
plus nail-perfecting Micro-Minerals
equals up to 10 days’ super-durable
shining colour.
With Wear Maxx Nail Polish, colour
becomes unbelievably smooth, shiny
and longer-lasting thanks to the
unique combination of LYCRA and
Micro-Minerals. The Micro-Minerals
are ultra-fine and ultra-flat, which
means that they can fill in tiny
irregularities on the surface of the
nail, thus creating a smooth, more
even film that maximizes light
reflection for a brilliant, glossy
finish.
How to get the London look – Maxxx
style!
Step 1: Appl an elongated
black line to the upper eye lid to
give definition and a rock 'n' roll
feel!
Step 2:Sweep Rimmel London
Maxx it up eye-shadow across the
lid.
Step 3: Apply NEW Lash Maxxx
mascara starting with the lower
lashes. Use the end of the wand to
add extra mascara to the tips of the
lashes, for flirty, fluttering eyes.
Step 4.: Apply a Wear Maxxx
nail polish shade of your choice, to
compliment and complete you London
look!!
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RIMMEL London
shines with Metallic Cream Eyeshadow
 Shine
with Metallic Cream Eyeshadow, RIMMEL
London's, velvety smooth, easy-to-carry,
glossy cream shadow in eight shimmering,
metallic shades guaranteed to knock 'em
dead!
Smoothing on the super-creamy,
light-as-powder shades is not only
foolproof, but fun. A fingertip is all you
need for a quick-to-get dramatic look you
just can't get with powder. The sleek
transparent mini compact shows off the
vibrant high sheen shades so colours are
easy to see.
RIMMEL's Metallic Cream Eyeshadow takes
makeup into another era, and you to new
places. Visit tickled-pink Soho, or the
champagne high life of Portobello. Step into
Notting Hill for a lavender thrill or find
royal blood in Chelsea. Perhaps Paddington
brown, Hoxton copper, silver Kensington or
Gold Square will be more the flavour to look
totally divine.
Wherever you go mix 'n match colour as you
like for a stunning, contemporary look that
brings you out of the shade.
Rimmel London is one of modern marketing`s
most spectacular success stories, having
been transformed from an aging cut-price
brand into a best-selling fashion-leader
with a streetwise image projected by its
supermodel spokesperson Kate Moss. No wonder
Rimmel is the #1 cosmetics brand in the UK
in mass distribution.
Thanks to Coty`s forward vision, Rimmel is
always among the first to market with the
latest trends, with genuine innovations such
as Full Volume Lipstick, Lasting Finish
Foundation, X-Treme Volume Comb Mascara,
Extreme Definition Comb Mascara and
Lycra⠗ear Nail Polish. In 2003, the brand
launched, in Europe, its own fragrance
called Beat by Rimmel, which captures the
excitement and pulse of London life.
Rimmel stands for quality cosmetic and
fragrance products which epitomize the
London spirit - street savvy, underground
chic and rebellious.
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