www.budget.co.uk

Company Background
Budget was founded by Morris Mirkin in 1958 in Los Angeles, California, USA as a rental car company for the “budget-minded” personal renter.
 

It broke into an already crowded market, where three established on-airport competitors charged $10 a day and 10 cents a mile, by operating off-airport and offering more competitive rates than its on-airport competitors. During that first year, Morris and his wife single-handedly managed a fleet of 10 cars available for $4 a day and 4 cents a mile.

Two years later, Budget Rent a Car was established, and the foundation of a system of corporate-owned and licensee-owned operations was laid. Since that time, Budget Rent a Car has continued to stay true to its name, providing renters with the same value for money, quality service.

Today, Budget Rent a Car has grown to become the world’s third largest car and van rental system. Worldwide, Budget employs approximately 16,000 people and operates an average fleet of over 150,000 cars and vans from more than 2700 locations, including more than 800 airport locations, in over 115 countries and territories.

In November 2002, the Cendant Corporation acquired Budget’s operations and franchised locations in the Americas, the Caribbean, Australia and New Zealand plus the rights to franchise and operate in Asia. Cendant operates or franchises Avis car rental locations in the same regions.

In March, 2003, Avis Europe completed the acquisition of certain assets of Budget Rent a Car. These included the rights to use the trademark and name, together with the existing Budget licensee agreements and royalty streams, throughout Europe, the Middle East and Africa.

Under strong new ownerships, Budget continues to operate as a separate brand worldwide. As a customer-driven company, Budget’s goal is to be the undisputed leader in value for money car and van rental.


Budget Today
Today, Budget is one of only three truly global car rental companies, and enjoys leadership in a number of markets throughout the world.

Our brand values are: Value, Simplicity and Clarity - which differentiates Budget from the other players. At Budget, we pride ourselves on our ability to provide a flexible and value-focused car rental proposition, offering a commitment to service consistency, price competitiveness and value for money across our network.

Our primary objective is to grow our business in line with our values and to offer a genuinely high level of quality throughout - from our service, to our fleet and our proactive approach.


The key differentials to help us deliver our goals are:

Flexibility
Due to the corporate/Franchisee location structure under which we operate, we are well positioned to create bespoke operational solutions to meet the differing needs of our customers. Our ability to provide flexible service solutions is a key benefit to the Budget client base.

Value
As our brand name implies, we are committed to identifying the most cost effective purchasing solutions for our customers, in our efforts to maximise the travel budgets of our customers, every time.

Quality
On the other hand, we do not compromise on quality. Budget Car and Van Rental's fleet ranges from small cars to luxury models, including hatchbacks, saloons and estates, with all the latest models available. Typically none of our cars is more than six months old. We also provide commercial vehicles ranging from small vans through to 7.5t trucks.

Service
At Budget, quality service levels are essential for repeat business and we are well positioned here having, in August 2004, been awarded the notable ITM awards for both UK Car Rental Company of the Year, and Award of Excellence in Customer Service.

Simplicity
Budget strives towards simplifying some of the processes involved in Car Rental. Our website is a clear demonstration of this and was awarded first place by Travel Mole Travel and Tourism Web awards 2004 as the Best UK Car Rental Website for its 'ease and simplicity to use'.

Additionally, Budget globally is focused on providing ever-improving technological solutions to meet ever more-advanced customer needs. Investment in technology as a tool to support those needs remains a key commitment.


Budget and The Educational Infomat Campaign

Budget will provide educational information on all aspects of driving, from tips on how to start learning to drive, to road safety and motoring abroad. These will be delivered in a simple and clear format in line with Budget's brand values.

We also invite all to visit our news link which provides interesting news, not just on car rental related issues but on some of our global partners and the people we sponsor.


Interesting news
For all the latest news from Budget, click here


We will provide all users of the Educational Infomat Campaign with some of our latest offers from around the globe as well as special offers just for you.

Latest Offers
For all out latest offers, click here

Budget invites you all to enter our monthly competitions to stand a chance of winning some exciting prizes

Competition
For our latest competitions, click here

www.budget.co.uk