www.ActOnImpulse.com
Women’s Body
Fragrance Focus
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Fragrance is an integral part of our everyday routine, just like
brushing our hair or layering on the mascara. Most of us, however,
don’t know and appreciate how fragrance actually works, what it means
and how you should use it to maximize the fragrance potential.
Fragrance can do many things, it can make you feel happy, energetic
and most important of all – confident.
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Most of us have a confidence ‘tool kit’ (whether we know it or not!)
that we dive into when we need a confidence boost, this could range
from a date with the boy you’ve fancied for ages or an exam for
example. For some its putting on our favourite lip gloss, others find
wearing their killer heels makes them feel indestructible. Fragrance
is a key part of the confidence tool kit, as it can lift you to a
fantastic mood where you can do anything! |
Body Fragrance, Deodorant,
Anti-Perspirant? – What’s the difference?
With all the different fragrance products on the market, it can be rather
confusing deciphering what are they all for, what you need and how they
work together. It’s easy to explain:
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Anti
perspirants are available in aerosol spray, roll on, stick and cream
applicators. They are used directly on the armpits to stop perspiration
and bad odour, preventing embarrassing sweat patches and nasty smells.
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Body
Fragrances are light perfumes for use all over the body, giving you a
fresh tingly sensation and a burst of gorgeous fragrance.
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For optimum
confidence use both the body fragrance and antiperspirant together, you’ll
stay dry and sweet-smelling all day and night!
Fragrance – the
ultimate confidence tool
Different fragrances can be used for different purposes – some will put a
zing in your step, while others will help you relax and unwind.
Fragrances can:
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There is
such a strong correlation between fragrance and emotion it even has a name
– ‘Aroma-chology’. This is the science which studies the relationship
between fragrance and feelings, looking at how smell can drastically
improve mood. The right fragrance at the right time can give you a
fantastic confidence boost, if you are feeling under the weather a
refreshing spritz of a gorgeous fragrance can do wonders for your
self-esteem!
Psychologist Donna Dawson
explains:
“One way to feel really confident is to smell good. Smell is the only
sense directly connected to the brain: odours are sent directly through
the olfactory nerves in the upper part of the nose to the ‘limbic’ area of
the brain, which processes emotions and memory”
So fragrance helps us to feel confident, but how can we tap into this
everyday? A light body fragrance is the perfect solution. Impulse has a
range of eight great value body fragrances, each with its own personality
and gorgeous scent, so there is always one to suit every mood. The
empowering fragrance of Goddess is perfect to get you in the mood for an
evening party, while Thrill body fragrance will inspire you to live life
at full volume and do something daring! Therefore its important to keep a
body fragrance with you at all times, in your sports bag, school bag or
party clutch bag for when you need a confidence spritz! Here are some tips
on how to use body fragrance to its full potential:
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Always
spray fragrance on your skin, not clothes as it can stain and it may
distort the scent.
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Always test
a scent on yourself, scent never smells the same on the same people.
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You should
spray your fragrance all over your body, concentrating on the lower half
as scent rises like heat.
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Fragrance Tips
To help you harness the positive benefits of fragrance in your everyday
life, the experts at Impulse have put together some simple tips that will
fit easily into even the busiest of lifestyles:
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After your
morning shower, spray an Impulse body fragrance all over your body, to
revitalise your skin and invigorate your senses.
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Burn a
vanilla candle when you are studying to promote calm and help you
concentrate.
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Relieve
tension and relax fraught nerves with fresh cut flowers such as freesias
or roses.
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If you’re
anxious about going to the dentist, the scent of orange will help to calm
you down.
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Use
lavender oil in your bath to relax and calm you at the end of a hectic day
out shopping with your mates.
Fun Fragrance Facts
Did you know?
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We can
distinguish around 10,000 smells.
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About 75%
of taste is actually due to smell.
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We can
smell happiness! Research has shown that women can distinguish the smell
of people who had been watching ‘happy’ and ‘sad’ films.
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Everyone
has a unique smell - except identical twins.
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Women have
a keener sense of smell than men.
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Your sense
of smell gets sharper as the day goes on, so the perfect time to test new
fragrances is mid afternoon .
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Check
out
www.ActOnImpulse.com for fun games, competitions
and more information on the Impulse range.
www.ActOnImpulse.com
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